An image of a watch with a dazzling light emitting from it, showcasing stunning core web vitals.

Unveiling The Future – Core Web Vitals In 2024

Speculation & Facts

By: Simon | Category: Pagespeed
Published Date: 10th January, 2024

As we step into 2024, let’s explore what lies on the horizon for Core Web Vitals and how these metrics are set to influence web development.

Understanding Core Web Vitals

Core Web Vitals, introduced by Google, are a set of user-centric metrics aimed at measuring and quantifying the overall user experience of a website. These vitals focus on aspects such as loading performance, interactivity, and visual stability, encapsulating the essential elements that contribute to a seamless and enjoyable user experience.

Evolution Of Metrics

In 2024, we can expect an evolution in the Core Web Vitals metrics. As technology advances and user expectations continue to rise, there will be a need to refine and expand the existing metrics to provide a more comprehensive view of web performance. New metrics may be introduced, addressing nuances that impact user experience and pushing developers to further optimise their websites.

Google Metrics

Beyond Largest Contentful Paint (LCP)

LCP, which measures the time it takes for the largest content element to become visible, may see enhancements. As users demand faster loading times, developers might need to focus on optimising not just the largest content but also other critical elements, paving the way for an extended metric.

Interactive Metrics

Core Web Vitals include metrics like First Input Delay (FID) that measure the time it takes for a website to respond to user interactions. In 2024, we can confirm a more nuanced approach to interactive metrics called INP (Interaction To Next Paint), which considers the diversity of user devices and interaction patterns. The industry will see the introduction of new metrics that better capture the intricacies of user engagement.

Visual Stability Metrics

Cumulative Layout Shift (CLS) gauges the visual stability of a webpage. Developers might witness an evolution in CLS or the introduction of supplementary metrics that provide a more nuanced understanding of visual stability. This could involve accounting for dynamic content changes and user interactions that impact the overall layout stability.

Things Are Always Evolving

Check Your Metrics Often

Scores Change Over Time

Integration With User Experience

Core Web Vitals have always been closely tied to user experience, but in 2024, we can expect an even more seamless integration. As user expectations for faster, smoother, and more interactive web experiences rise, the metrics will become central to the design and development process.

User-Centric Performance Optimisation – Developers will increasingly shift towards a more user-centric approach to performance optimisation. Instead of merely focusing on meeting specific metric thresholds, there will be a greater emphasis on understanding how these metrics align with real user experiences. This shift will likely lead to more personalised and context-aware optimisations.

Cross-Platform Consistency – With users accessing websites across a multitude of devices and platforms, maintaining a consistent user experience is paramount. Core Web Vitals in 2024 will likely place greater importance on cross-platform consistency, encouraging developers to optimise performance across various devices and browsers.

Analysing Machine Learning & Predictive Analytics

Proactive Performance Management – Machine learning algorithms could be employed to predict potential performance bottlenecks based on historical data and user patterns. This proactive approach to performance management allows developers to address issues before they negatively impact the user experience, aligning with the preventive nature of Core Web Vitals.

Dynamic Optimisation Strategies – Predictive analytics can inform dynamic optimisation strategies. By understanding how user behavior evolves over time, developers can dynamically adjust performance optimisations to align with changing user expectations. This adaptability ensures that websites remain responsive and efficient in the face of evolving usage patterns.

Web Sustainability & Green Metrics

As environmental consciousness grows, web developers are likely to focus more on creating sustainable and energy-efficient websites. Core Web Vitals may incorporate “green” metrics that measure the environmental impact of a website’s performance.

Carbon Footprint Metrics – In 2024, we might witness the introduction of metrics that quantify the carbon footprint associated with a website’s performance. This could lead to a new dimension of optimisation, with developers aiming not only for faster load times but also for reduced energy consumption.

Sustainable Design Practices – Core Web Vitals may advocate for sustainable design practices, encouraging developers to minimise resource-intensive elements and prioritise energy-efficient technologies. This shift towards sustainability aligns with the broader industry trend of promoting eco-friendly web development practices.

My Conclusions

As we gaze into the future of Core Web Vitals in 2024, it’s evident that these metrics will continue to play a pivotal role in shaping the web development landscape.

The evolution of metrics, integration with user experience, the infusion of machine learning, and a focus on sustainability collectively underscore the dynamic nature of web performance optimisation. Embracing these trends will not only ensure compliance with search engine algorithms but, more importantly, contribute to creating a faster, more user-friendly, and environmentally conscious internet for all. Developers who stay attuned to these emerging trends will be well-positioned to navigate the evolving challenges and opportunities in the realm of Core Web Vitals.

Technial blog author

Other Recent Pagespeed Blogs

NitroPack Review. Does It Maximise Website Performance?

NitroPack is a comprehensive website optimisation service designed to enhance website speed and performance. It offers a suite of features including file minification, image optimisation, lazy loading, content delivery network (CDN) integration, and caching mechanisms, all aimed at reducing load times and improving user experience.

Why User Experience Trumps PageSpeed Scores

While the importance of a speedy website cannot be overstated, it is essential to recognise that user experience holds a unique and arguably more significant position in the eyes of search engines, particularly Google.

Balancing Performance And User Experience

In the fast paced world of online business and digital presence, website owners often find themselves caught in the never ending pursuit of higher pagespeed scores to get their website to ‘go green’.

Web Design & SEO